How to Shop the Trend
Every so often, a new viral aesthetic hits the internet and demands our full and undivided attention. It started with coastal grandmother a couple of summers back, then it was the old money aesthetic (or as T&C coined it, the low-key rich bitch). Not long after, mob wives entered the chat, followed by brat girl summer. The trend making ripples in the fashion space just in time for spring? Very fittingly, the coastal fisherman aesthetic.
Our editors first started noticing the return of maritime-inspired looks on the recent runways of Loewe, Ralph Lauren, and Miu Miu. Our hunch was further proven true when the annual Pinterest Predicts report revealed that the trend is the one to watch in 2025 earlier this year.
Fortunately, you don’t need to be a seasoned sailer or own a yacht to master a nautically-informed outfit. Classic wardrobe staples like Breton stripe tees, cable-knit sweaters, and cuffed khakis make up the crux of the look, but in spring 2025, you can take “fisherman-core” a step further with playful accessories, such as fish-shaped bags and jewelry. Suffice to say, we’ve fallen hook, line, and sinker for the aesthetic.
Ahead, find 10 timeless styles (along with options) you’ll want for achieving the look this season.
Breton Stripe Tees
There is perhaps no style of clothing more synonymous with the fisherman aesthetic than Breton stripe shirts. Originally worn by sailors in the mid-19th century, the nautical boat-neck tops are the epitome of the easygoing fisherman attitude. They have the panache to make a casual outfit look more polished, can be styled in oh so many ways, and frankly, look great on everyone. For a modern way to wear yours, we recommend pairing it with barrel leg jeans and fisherman sandals (or welly boots this winter!).
Relaxed Denim
Because the fisherman aesthetic has a laidback vibe, opt for a relaxed pair of jeans. We love the shape of a barrel leg silhouette for a more contemporary look or a striped cuffed style for a look that is very on theme.
MOTHER The Full Pipe Flood Jeans
madewell Relaxed Bootcut Jeans in Vintage Ivory Wash
Veronica Beard Dylan Stripe High Waist Relaxed Straight Leg Jeans
FRAME High Waist Barrel Jeans
Fisherman Sandals
Fisherman sandals have been one of the hottest silhouettes over the last couple of summers, so it was only a matter of time before the fisherman aesthetic swept along. With that transitional season here again, these lattice stunners will look fantastic layered with your favorite socks.
Emme Parsons Ernest in Espresso Calfskin
Everlane The Day Fisherman Sandal
Vince Melina Ankle Strap Fisherman Sandal
Loeffler Randall Dark Brown Max Sandals
Fisherman Sweaters
A chunky, cable-knit sweater is key for not only channeling the fisherman-esque look, but also for those days that start off as freezing and end warm. There are heaps of options to choose from, but if you’re looking for a more authentic look, I’d start by searching for sweaters with the traditional Aran Island cables. Here are some examples:
L.L.Bean Signature Cotton Fisherman Sweater, Crewneck
Jenni Kayne Cashmere Fisherman Sweater
Johnston of Elgin Aran Cable Cashmere Jumper
Seasalt Cornwall Pine Forest Cable Turtleneck Sweater in Aran
Cool Khakis
The fisherman aesthetic color palette consists of warm, earthy shades, such as greens and beiges. Hence why khakis or chinos fit perfectly into this laidback maritime trend. We love the look of a barrel leg or cuffed hem on the options listed below:
Frank & Eileen Wicklow The Italian Chino
Tuckernuck Khaki Chino Collins Pants
Jenni Kayne Ranger Trouser
Boat Shoes
Boat shoes are having their well deserved moment in the sun, and it couldn’t come at a better time. Wear yours with a Breton shirt and khakis, and you’ll look every bit the image of a chic fisherman.
Miu Miu Faded Unlined Suede Loafers
Now 29% Off
Sebago Portland Boat Shoes
Sperry Authentic Original™ Boat Shoe
Vince Marin Boat Shoe
Now 25% Off
Raincoat Outfit Aesthetic
According to Pinterest, the “raincoat outfit aesthetic” is a sub-trend on the rise, which makes sense since we are in the season where the raincoat is the star of the look. Here are four styles that perfectly fit the bill.
Stutterheim Mosebacke Raincoat
Baxter Wood Trawler Coat
Now 49% Off
Rains Curve W Jacket
Now 25% Off
Jane Post Iconic Princess Hooded Rain Coat
Now 25% Off
Fish Bags
Bottega Veneta and Staud are just a few designers who have have embraced the maritime theme with fish-inspired bags in recent years. But if you’re looking for something a little more pared-back, a simple net bag is a casual-cool alternative.
Bottega Veneta Sardine Chain
Longchamp Le Pliage Filet L Mesh Bag
Now 73% Off
Staud Tommy Beaded Bag Staudines
On-Theme Accessories
Pay homage to the trend with whimsical on-theme accessories. These fish-shaped jewels and bag charms are the perfect combination of playful and polished.
The Sage Vintage Fish Charm Silk Necklace
Ulla Johnson Dania Earrings
Grazia and Marica Vozza Lapis Lazuli Fish Pendant Necklace
Now 50% Off
Eden Presley Swedish Fish Pendants
Fitted-Inspired Hats
Something as simple as a knitted beanie or bucket hat can perfectly tie your look together this spring. Here are four neutral styles to consider.
Ralph Lauren Cable-Knit Wool-Blend Beanie
Loewe Fisherman Hat in Canvas
Veronica Beard Cashmere Foldover Beanie
Now 20% Off
Sophie Dweck is the Associate Shopping Editor for Town & Country, where she covers all things fashion, beauty and lifestyle, shares her expertise on the most worthwhile luxury products, tests and writes in-depth reviews on the very best essentials worth investing in, as well breaking news about the latest launches, and of course, reports on the biggest sales and deals to shop no matter the day. Some of her favorite items to date are Gwyneth Paltrow’s ski trial cardigan, the Hotel Chocolat Velvetiser, and ZIIP’s microcurrent device. When Sophie isn’t testing state-of-the art beauty tech or breaking down TikTok aesthetics, she loves indulging in BonBon sweets (Sorbisars, for the win!) and finding the next trend before it goes viral.
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