The Olivia Culpo Wedding Dress Controversy, Unpacked


What are the people of the internet talking about today? Well, the latest drama to stir up widespread outrage is Olivia Culpo’s wedding dress.

Olivia Culpo, former Miss USA and reality star, married San Francisco 49ers running back Christian McCaffrey on June 29. Naturally, the pair had a rather elaborate society wedding that was covered by Vogue. Also natural is that with all of this coverage came plenty of opinions—and most of those opinions centered around Culpo’s wedding dress. In short, some people kind of hated it—but not for the reasons you may think.

What did Olivia Culpo wear to get married to Christian McCaffrey?

Culpo’s first dress, which she wore for the wedding ceremony, was a long-sleeve white Dolce & Gabbana gown with a high, scooped neckline and a bell-shaped skirt.

“I had a very clear idea of what I wanted for my ceremony dress,” Culpo told Vogue, adding, “I didn’t want it to exude sex in any way, shape, or form. I wanted it to feel effortless and as if it’s complementing me, not overpowering me. There’s so much beauty and simplicity.”

She went on, “When I think about Christian and what he loves and the moments that he thinks that I’m most beautiful, it’s absolutely in something like this: timeless, covered, and elegant.”

While Culpo was going for “beauty and simplicity,” the internet used other adjectives to describe the dress.

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“I have been a bridal creator for four years now, and I’ve never said this before, but I do not like this wedding dress,” said wedding stylist Kennedy Bingham, a.k.a. Gown Eyed Girl, in a viral video on TikTok. She went on, “This is a great example of how fashion is so much more than just what you see on the surface…it’s all the stuff surrounding the dress that leaves kind of a bitter aftertaste.”

According to Bingham, the “way that [Culpo] was talking about [her dress]” was “pushing this idea of what she thinks all brides should look like.” She explained that Culpo’s comments about the dress seemed to be “marketing and pushing this conservative agenda.”

Bingham also opined that there was “no personality” in the dress. She went on to comment on the many controversies that have surrounded the Dolce & Gabbana fashion house—the brand has been accused of homophobia and racism in the past.

“This was not a wedding. This was a conservative campaign,” Bingham said, before concluding, “You took this disingenuous ‘pick me’ route that honestly felt more like you were thinking about your narrative than your actual marriage.”

The video quickly went viral and, before long Culpo commented in response. “Wow what an absolutely evil person you are,” she wrote on the video. “I hope no one ever tears you apart in this way because it’s extremely hurtful. I love this dress, and it was everything I wanted and more.”


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